The active ingredient in any organization is its people. Design Workshop believes that organizations progress only through individuals who progress. Tapping the potential of people requires a plan for and commitment to their continuous development.

Design Workshop expresses its belief in these propositions by working to create a continuous learning organization. The concept of a learning organization challenges a company to use knowledge as a basis for its competitive strategy and to see learning as the bedrock of its ability to thrive.

A learning organization sees itself as a living, changing entity defined by what it knows and its potential to learn. In a learning organization, the term “asset” is measured by the organization’s storehouse of knowledge, not its inventory of goods.

The purpose of a learning organization is to maximize the potential of individuals and the firm in order to achieve ever-evolving objectives. This is achieved through the institution of learning opportunities and organizational processes that build learning into every work activity.

Through learning we re-create ourselves. Through learning we go to new places. We re-perceive the world and our relationship to it. Through learning, we extend our capacity to create, to be part of an on-going, self-design process. We acquire intellectual capital with enormous trade value. Although certainly this process affects the organization positively, the ultimate beneficiary of continuous development is each individual.